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Regular version of the site

News by Tretyak, Olga

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Feb 7 2026 – Feb 8 2026

Congress 'Genetics and the Heart'

Mar 16 2026 – Mar 18 2026

28th annual conference 'History and Culture of Japan'

Mar 19 2026 – Mar 21 2026

Conference 'Ethics, Aesthetics, and the Challenges of Higher Education'

Submission Deadline: December 20, 2025 

Apr 7 2026 – Apr 8 2026

XIX International Conference 'An Adolescent in the City: Facets of the Sociality'

Deadline for applications - February 15, 2026 

Strategies of Marketing

From November 6th – 26th the HSE Faculty of Management again welcomed Wesley Johnston, Professor at Georgia State University (USA) who this time came to Moscow funded by the Fulbright Senior Specialist programme. What did he and his colleague Olga Tretyak, Head of the HSE Department of Strategic Marketing, manage to achieve during this time?